Kerala, India, August 27, 2019 —
The sight of two teenagers guiding a closed-door CXO meeting on the marketing strategy for the company’s new product launch is something that can leave us all in awe of the talent that the founders of AS Designs possess. Hashif T P and Lazim Masoud, co-founders of AS Designs were born and bred in Kerala and can easily pass off as the teen supporting leads in the next version of Deadpool, but when you spend 30 minutes with them over the table on a discussion on ‘digital marketing tactics’, you (and yes you), will emerge a changed man.
Both Lazim and Hashif knew digital marketing was their calling the moment they started their self-learning journey that involved spending late hours trying to accumulate knowledge through online platforms. Armed with the hunger to learn, dreams to succeed and discipline to follow through, these two young entrepreneurs slowly but surely expanded their skill set by learning web designing, graphic designing and coding. With humble beginnings as freelancers backed by Computer Science degrees, they followed their passion without compromising on the principle of “learning from mistakes.”
Fast forward 3 years, this principle has come in good stead when we look at the firm they have built from scratch. AS Designs started out with only these two entrepreneurs who have grown the team to a total of 50+ young enthusiasts shaping the core marketing decisions of global brands. AS Designs plays a crucial role in a brand’s journey through various services such as Branding, Software Development, Mobile App Development, Web Development, Web Designing and SEO. While these services are provided by multiple players, what’s unique about AS Designs is the fact that the founders bring in a ‘fresh and larger-than-life’ perspective to their ideas thanks to their youthful approach which allows them to think out-of-the-box.
What is really promising to learn is that they treat every client as a ‘partner’ and not as a ‘revenue-generating channel’, which reflects in the end result. Further, they seem to be gifted with foresight and understand the responsibility as leading voices of the digital marketing industry, given that they recently launched “Appsys” – an academy for young, budding talent (irrespective of age), to learn app development, web and graphic designing as well as digital marketing. Lazim and Hashif’s joint ambition is to create opportunities for young talent that often find it difficult to afford courses and end up wasting their potential. Nothing pleases them more than seeing young India create and introduce hard-hitting concepts and strategies that can be adopted across the world. The future looks promising both for AS Designs as well as their academy, as they set sights on ‘300 happy customers and 3000 successful students’ as their target for 2020.
When asked about their mantra for success, Hashif and Lazim replied in tandem, “Stay grounded, don’t forget your roots and always dare to dream big!” This level of maturity from two 20-something year-olds has surely given us a lot to think about while they churn about your next award-winning website.